Reputation Management

99% of consumers have used the internet to find information about a local business in the last year. Reviews are crucial to the success of a local business. So how do you get more of them, and why should they be managed?

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76% of consumers who are asked to leave a review do go on to write one, and just as many people are using the internet weekly to find information about local businesses. Consumers today play a very active role in the reputation and livelihood of local businesses. And much like a personal reputation, it is built by small interactions day-by-day. Reputations are a fluid and evolving concept, not a one-and-done piece of marketing collateral.


fwdReviews generates new reviews from your happy customers, protects you from negative reviews, and keeps your business connected and responsive to all of your customers.


of consumers use the internet to find information about local businesses more than once a week


of consumers think that reviews older than 3 months aren’t relevant


of consumers say they’re not likely to use a business that doesn’t respond to reviews at all


of consumers say they’re more likely to use a business that responds to all reviews—positive and negative

(Data source:


How your business interacts with all reviews —positive and negative— plays a role in your reputation and how consumers perceive your business. People want to interact with other authentic humans. Managing your reviews gives your business the opportunity to extend that human element to your customers and connect with them right where they are (on their smartphones).

A positive reputation online helps customers trust businesses, converts searchers into leads, and boosts local search rankings.

Schedule a discovery call today to learn how you can harness the power of managed reviews for your business.

We built an online reputation for these brands:



Brand Reputation Management

Collect new high-star Google reviews consistently every month

Branded replies to all reviews

Prevent negative reviews

Parthenon Plumbing Heating & Cooling provides a wonderful service to their customers, however, they lacked the reviews to match.

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Brand Reputation Management

Build an initial base of Google reviews

Manage outreach to key chamber member audiences

Elevate the brand when prospects are searching online

The Williamson County Chamber of Commerce provides an amazing resource to the business communit —but they had no Google reviews to reflect that.

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Brand Reputation Management

Branded replies to positive and negative reviews

Fast response times and top-tier customer service

Business intel uncovered for owners

fwd digital marketing was brought onto the team to assist 3 McDonalds franchise groups, owned by individual families, with their Google reviews.

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More brands worked with

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services can help move your business fwd.

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